Faura is a trade-only interior design showroom & residency in Westminster, London, offering Italian furniture, lighting, stone and finishes for interior designers, architects and contractors.

Where is the Faura showroom located?

Faura is located at 75 Page Street, Westminster, London SW1P 4EJ, United Kingdom.

Who can visit the Faura showroom?

The showroom is trade-only: independent interior designers, architects, design studios and contractors. Visits are by appointment.

How do I book an appointment at Faura?

Book a private visit via the appointment page at https://faura.global/appointment or email showroom@faura.global.

Where can I buy Elements London carpets in London?

Interior designers, architects and developers can specify and order Elements London through Faura at the Faura Interior Design Residency in Westminster, SW1. Visits are by appointment.

Where is Elements London based?

In London. The company designs its collections from its London studio, with its office at the Royal Arsenal, SE18. Its website does not state where each collection is manufactured; Faura can confirm this for a specific collection on request.

Can I get CAD or BIM files for Elements London carpets?

Elements London does not publish CAD or BIM files on its website. Each collection page lists the technical specification, such as construction, pile height, weight, tog rating, width and use rating, with a care guide, and Faura can request further technical data for a project.

Are Elements London carpets suitable for contract use?

Yes. The brand states that all of its collections are suitable for both residential and contract use, and each collection carries its own rating; Africa, for example, is rated heavy domestic and medium contract.

Can Elements London make a bespoke rug or stair runner?

Yes. Any collection can be custom-made into a rug, with 120 mm binding tapes in Herringbone or Basketweave cotton or Robust polypropylene. Faura specifies the size and binding for each rug or runner.

What wool does Elements London use?

Its wool carpets are made with Wools of New Zealand. The Africa collection is 100% Wools of New Zealand in a mothproofed loop pile.

What is Elements London TekSilk?

TekSilk is the brand's silk-effect carpet technology, using polyamide 6.6 fibres for a silky-soft but resilient carpet, with 9 collections and over 80 colours.

Does Elements London make an indoor-outdoor carpet?

Yes. Mardi Gras is a woven flat weave in recycled PET polyester, water and stain resistant, designed for interior and outdoor spaces, in 1, 4 and 5 metre widths.

How much do Elements London carpets cost, and what are the lead times?

Both depend on the collection, the quantities and any rug making-up. Faura prepares trade quotations and confirms timing for each order.

London · Luxury carpets, flat weaves and bespoke rugs · Residential and contract

Elements London in London

Specify Elements London carpets, stair runners and bespoke rugs through Faura at the Faura Interior Design Residency, Westminster, SW1.

Elements London (Elements Luxury Carpets & Rugs) is a London carpet company that designs luxury wool, silk-effect and flat-weave carpets and bespoke rugs from its London studio, for homes and for contract interiors. Interior designers, architects and developers can specify Elements London through Faura at the Faura Interior Design Residency in Westminster, SW1, comparing samples with the furniture, stone and fabrics of a scheme and ordering carpets, runners and rugs through Faura. Visits are by appointment.

Elements London Marrakesh silk-effect carpet made up as a bound rug beneath a bed in a panelled bedroom — Marrakesh antique silk-effect carpet, made up as a bound rug in a bedroom. Image: Elements London.

Elements London at a glance

Company: Elements Luxury Carpets & Rugs, trading as Elements London; incorporated in 2006 as Natural Elements Flooring Limited and renamed Elements London in 2018
Based in: London: studio and office at the Royal Arsenal, SE18
Makes: Wool, wool-blend, silk-effect and flat-weave carpets, stair runners and bespoke rugs
Wool: Collections such as Africa use 100% Wools of New Zealand, the brand's wool partner
TekSilk: Silk-effect carpets in polyamide 6.6 fibres: 9 collections and over 80 colours
Use: All collections are suitable for residential and contract use and can be made up into rugs
In London: Specified and ordered through Faura at the Faura Interior Design Residency, Westminster, SW1 (trade, by appointment)

Elements London through Faura

Faura specifies Elements London for bedrooms, living rooms, staircases and contract interiors, and orders carpets, runners and made-to-measure rugs on the client's behalf.

Range	Elements London	Through Faura
Wool loop-pile carpets	Africa, Havana, Roma, Westeros and Hamilton, in 100% wool	Specified and ordered through Faura
Wool-blend carpets	Capri, Verdi and Vivaldi	Specified for bedrooms, landings and stairs
Velours and silk-effect carpets	Marrakesh, Aria, Celeste, Athena, Symphony, Scenario, Synergy, Serenade and Manhattan	Specified with samples reviewed against the scheme at the Residency
Flat weaves	Mardi Gras indoor-outdoor, Beatrix Panama, Ruskin Herringbone and Wordsworth Boucle	Specified and ordered through Faura
Bespoke rugs and runners	Any collection made up as a rug or stair runner with Herringbone, Basketweave or Robust binding	Sized and specified through Faura

Elements London Westeros chunky wool loop-pile carpet made up as a rug beneath a cream sofa — Westeros chunky wool loop-pile carpet, made up as a bound rug in a living room. Image: Elements London.

Elements London Africa striped wool carpet fitted as a black-bound stair runner with chrome stair rods — Africa striped wool carpet fitted as a bound stair runner. Image: Elements London.

What Elements London makes

Elements London describes itself as a boutique luxury carpet company. From its London studio it designs carpets in wool, wool blends and silk-effect fibres, and flat weaves that include an indoor-outdoor range. Every collection is suitable for residential and contract use and can be custom-made into a rug with a choice of edging.

Wool loop pile: Africa and Africa Plains, Havana and Havana Plains, Roma, Westeros (a chunky loop pile) and Hamilton in undyed wool.
Velours and silk effect: Marrakesh, an antique silk-effect carpet in ten colours, and super-soft velours such as Aria, Celeste, Athena, Symphony and the Manhattan collection.
Flat weaves: Mardi Gras, Beatrix Panama, Ruskin Herringbone and Wordsworth Boucle.

Collections · Our products · About us

Wool and TekSilk

Elements London's wool carpets are made with Wools of New Zealand, its wool partner. The brand notes that wool insulates against heat and sound, is hypoallergenic and durable, and gives clear colour. The Africa collection, for example, is a mothproofed 100% wool loop pile, 4 metres wide, rated for heavy domestic and medium contract use.

TekSilk is the brand's silk-effect technology, using polyamide 6.6 fibres for a soft, silky surface with the resilience for heavy-traffic areas, across 9 collections and over 80 colours.

Africa collection · Marrakesh collection

Bespoke rugs, runners and indoor-outdoor flat weave

Rug bindings: 120 mm binding tapes in soft natural cotton (Herringbone and Basketweave) or durable polypropylene (Robust), for rugs and stair runners.
Mardi Gras: a woven flat weave in recycled PET polyester, water and stain resistant, in four shades and 1, 4 and 5 metre widths, designed to move between interior and outdoor spaces.

Rug bindings · Mardi Gras

Who Elements London suits

Townhouse staircases and landings, bedrooms and living rooms where a soft wool or silk-effect carpet is wanted, and hotels, offices and yachts that need contract-rated carpets or made-to-measure rugs.

Specifying Elements London through Faura

01
Choose in contextBook a private visit and compare Elements London samples with the stone, wood and fabrics of your scheme.
02
SampleFaura orders carpet and binding samples for client approval.
03
SpecifyFaura confirms collection, colour, width and rating for each room, and the size and binding of any rug or runner.
04
Order and fittingFaura orders on the trade client's behalf and coordinates delivery and fitting with the project team.

Book a private visit Apply for trade access

Frequently asked questions

Where can I buy Elements London carpets in London?: Interior designers, architects and developers can specify and order Elements London through Faura at the Faura Interior Design Residency in Westminster, SW1. Visits are by appointment.
Where is Elements London based?: In London. The company designs its collections from its London studio, with its office at the Royal Arsenal, SE18. Its website does not state where each collection is manufactured; Faura can confirm this for a specific collection on request.
Can I get CAD or BIM files for Elements London carpets?: Elements London does not publish CAD or BIM files on its website. Each collection page lists the technical specification, such as construction, pile height, weight, tog rating, width and use rating, with a care guide, and Faura can request further technical data for a project.
Are Elements London carpets suitable for contract use?: Yes. The brand states that all of its collections are suitable for both residential and contract use, and each collection carries its own rating; Africa, for example, is rated heavy domestic and medium contract.
Can Elements London make a bespoke rug or stair runner?: Yes. Any collection can be custom-made into a rug, with 120 mm binding tapes in Herringbone or Basketweave cotton or Robust polypropylene. Faura specifies the size and binding for each rug or runner.
What wool does Elements London use?: Its wool carpets are made with Wools of New Zealand. The Africa collection is 100% Wools of New Zealand in a mothproofed loop pile.
What is Elements London TekSilk?: TekSilk is the brand's silk-effect carpet technology, using polyamide 6.6 fibres for a silky-soft but resilient carpet, with 9 collections and over 80 colours.
Does Elements London make an indoor-outdoor carpet?: Yes. Mardi Gras is a woven flat weave in recycled PET polyester, water and stain resistant, designed for interior and outdoor spaces, in 1, 4 and 5 metre widths.
How much do Elements London carpets cost, and what are the lead times?: Both depend on the collection, the quantities and any rug making-up. Faura prepares trade quotations and confirms timing for each order.

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Sources: Elements London — About us · Our products · Collections · Rug bindings · Africa collection.

Last updated 27 October 2026.

Book a private visit

See Elements London in person at the Faura Interior Design Residency in Westminster. Appointments are held Monday to Friday, 09:00–18:00.

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Faura Interior Design Residency · Westminster, London SW1 · showroom@faura.global