Italian brand roster · Westminster SW1
Luxury Italian furniture showroom in London
Faura's London showroom is dedicated to Italian designer furniture, lighting, stone and finishes. The roster is drawn from established Italian houses, and reviewed in person at the Faura Interior Design Residency in Westminster.
Luxury Italian furniture brands at Faura
Explore Italian furniture brands from the Faura directory, with brands installed in finished rooms listed first, followed by those on display and those available to specify. A directory listing does not mean every collection is on display; share your shortlist when booking a private visit.
- Bamax — installed in finished rooms.
- Bonaldo — installed in finished rooms.
- Laura Meroni — installed in finished rooms.
- Poltrona Frau — installed in finished rooms.
- Rugiano — installed in finished rooms.
- Decastelli — on display at the residency.
- Seletti — on display at the residency.
- Turri — on display at the residency.
- Visionnaire — on display at the residency.
- Vismara — on display at the residency.
- Atmosphera — available to specify through Faura.
- Atmosphera Italiano Outdoor — available to specify through Faura.
- B&B Italia — available to specify through Faura.
- Baxter — available to specify through Faura.
- Ceccotti Collezioni — available to specify through Faura.
- Cierre — available to specify through Faura.
- DePadova / Boffi — available to specify through Faura.
- Ethimo — available to specify through Faura.
- Flexform — available to specify through Faura.
- Gallotti & Radice — available to specify through Faura.
- Gervasoni 1882 — available to specify through Faura.
- Henge — available to specify through Faura.
- LAGO — available to specify through Faura.
- Longhi — available to specify through Faura.
- Meridiani — available to specify through Faura.
- Meroni & Colzani — available to specify through Faura.
- MIDJ — available to specify through Faura.
- Miniforms — available to specify through Faura.
- Opera Contemporary — available to specify through Faura.
- Poliform — available to specify through Faura.
- Reflex — available to specify through Faura.
- Rimadesio — available to specify through Faura.
- Rossato — available to specify through Faura.
- Saba Italia — available to specify through Faura.
- SICIS — available to specify through Faura.
- Zanotta — available to specify through Faura.
Where can I see Italian designer furniture in London?
At Faura's trade showroom in Westminster, London SW1. The showroom holds pieces, sample libraries and finish boards from six Italian houses in a single space, so a whole scheme can be specified in one visit rather than trailing between individual brand outposts.
Which Italian brands are represented?
The current roster spans furniture, joinery, textiles and accessories:
- Laura Meroni — bespoke wardrobes, boiseries and case goods.
- Rugiano furniture in London — upholstered furniture, beds and case goods.
- Bonaldo — contemporary Italian furniture.
- Dedar — textiles, wallcoverings and trimmings.
- Longhi — furniture, doors and boiseries.
- Turri — interior collections.
Why Italian?
Italian manufacturers are widely specified for three qualities designers value: bespoke depth (dimensions, materials and finishes can often be configured per order), tactile materials (leather, brass, stone, silk, hand-worked iron) and room-by-room ranges that let a specifier resolve a scheme with fewer suppliers.
The six houses at Faura between them cover residential fit-out, boutique hospitality, private clubs and prime developer specification.
Beyond furniture — Italian stone, bathrooms and cabinetry
Italian design at Faura extends well past furniture. For stone and surfaces, the showroom holds natural marble from Margraf, large-format porcelain slabs from Florim and alabaster pieces from Alabastro Italiano, alongside engineered surfaces from Cosentino.
For bathrooms and brassware, Antonio Lupi and Gessi sit next to the furniture roster so a whole bathroom scheme — vanities, brassware, surfaces — can be reviewed in one appointment.
For cabinetry and case goods, Bamax extends the Italian joinery side of the roster alongside Laura Meroni and Longhi.
How to view the collections
All visits are by appointment. book a private appointment with your project brief and the Faura team will pull relevant references, samples and pricing in advance. Trade access is required; if you are new to Faura, you can apply for a trade account in advance.
Frequently asked questions
- Is there an Italian furniture store in London for the trade?
- Faura offers a trade-only Italian furniture showroom in Westminster, London, rather than a walk-in retail store. Designers and architects can book a private visit; homeowners are welcome through their designer.
- Which luxury Italian furniture brands can I see in London?
- Pieces from Rugiano, Bamax, Laura Meroni, Bonaldo and Poltrona Frau are installed in finished rooms at Faura. Turri, Visionnaire, Vismara and Decastelli are also on display at the residency. Other Italian furniture brands in the directory are available to specify; confirm your shortlist when booking.
- Where is Faura's Italian furniture showroom in London?
- In Westminster, London SW1. The nearest Tube stations are Pimlico, St James's Park and Westminster.
- Do you carry the full collections from each Italian brand?
- The showroom holds a curated set of pieces and finish boards per brand. Full collections, additional references and bespoke configurations are reviewed by appointment with sample books and technical files.
- Can pieces be made to order?
- Most Italian houses on the roster produce to order: dimensions, materials and finishes can be specified per project. Faura confirms lead times against each brand's current schedule.
Brands at Faura
Book a private visit
Visits are by appointment, Monday to Friday 09:00–18:00, at the Faura Interior Design Residency in Westminster.
Faura Interior Design Residency · Westminster, London SW1 · showroom@faura.global
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